PONGSUANG TACHOOP (NOTE)
Writer, Filmmaker · Cultural Practitioner · Creative Director
Bangkok, Thailand
note@dudesweet.org
Professional Profile
I am a Bangkok-based filmmaker and cultural practitioner with over 25 years of experience spanning film, writing, design, and urban culture. My practice is centered on storytelling and long-term engagement with youth subcultures and creative communities.
Beyond my artistic work, I served as an appointed committee member under Thailand’s National Soft Power Development framework, contributing to national cultural policy. I have also led community advocacy for creative and night-time economy workers. At this stage of my career, I am seeking to enter an international academic environment to deepen my artistic research and further refine my cinematic language.
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Film & Writing Practice
2026
Co-screenwriter, Million Ways to Love (Feature Film)
Produced by M Pictures.
Production scheduled to commence in October 2026.
2026
Writer–Director, Doi Dum Punk (Feature Film)
In collaboration with Brandthink.
A social satire exploring the complexities and absurdities of the Thai tourism industry.
Currently in script development and fundraising stage.
2024
Co-screenwriter, Long Live Love (Feature Film)
Produced by M Pictures.
Winner of Most Popular Film 2024, Thailand National Film Association Awards (Suphannahong Awards). Film also available on Netflix.
2024
Author & Illustrator, The Dad (Graphic Novel / Memoir)
A visual memoir documenting the search for and discovery of my long-lost father via Facebook.
Author, Alphabetically (Short Story Collection)
Long-listed for the Pan Wan Fah – Government Book Prize.
2011
Writer–Director, The Rock ’n Roll Life of The Jenny and Her Army (Independent Film Series)
A self-funded, 6-episode mockumentary series released on YouTube, satirising indie music trends of the early 2010s.
2015 – Present
Founder & Editor-in-Chief, Third World
A digital platform specialising in social satire and cultural commentary through short films, documentaries, and editorial content.
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Editorial Career
2003-2007
Founder & Creative Director, Supersweet Magazine
​2002-2005
Youth Culture Editor, MTV Trax Magazine
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2000-2002
Art & Culture Editor, Lips Magazine
2000-2001
​Cartoonist & Illustrator, Praew Sudsapda Magazine
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Social Engagement & Cultural Policy
2023 – 2025
Government-Appointed Committee Member, National Soft Power Development (Design Sector)
Contributed to the strategic development of Thailand’s national creative economy.
2020 – 2021
Founder & Lead Organizer, Night-time Economy Advocacy Group
Led a community advocacy network during the COVID-19 pandemic, negotiating with government bodies to secure financial relief, social welfare support, and prioritised vaccine access for nightlife workers.
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2015 – Present
Guest Lecturer at Chulalongkorn University, Bangkok University, and Assumption University
Lecturing on Subculture Movements, Creative Writing, Creative Process, and Cultural Identity.
2014 – 2016
Co-Founder, Art Forward Fund Award (AFFA)
A philanthropic initiative in collaboration with Museum of Contemporary Art (M0CA) Bangkok, providing funding and mentorship to emerging art students.
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Bars & Creative Venues (Entrepreneurship)
Founder and owner of independent social spaces in Bangkok:
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2025 - Doi Dum Punk Film Fundraising Bar, Soi Ari
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2024 – The National Bar/ Mischa Cheap, Song Wat Road
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2021 – Bar Mischa Cheap, Khaosan Road
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2016 – Teens of Thailand Bar, Chinatown
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Creative Direction
2002 – Present
Founder & Creative Director, Dudesweet
An independent club-culture platform and creative network shaping Bangkok’s youth identity for over two decades.
2006-2014
Co-Founder & Creative Director, Slowmotion Design
Co-founded and led a premier multidisciplinary design studio in Bangkok, specializing in branding, visual identity, and creative strategy for diverse lifestyle and corporate clients.
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2017–Present
Creative Director, Converse Thailand (Campaign-based Creative Direction.)
2009–2016
Creative Director, Absolut Vodka Thailand (Campaign-based Creative Direction.)
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Projects & Exhibitions
2026
Co-organiser, YOUNGdek – Film Screening Programme
(in collaboration with Bangkok Kunsthalle)
2017
Speaker, TEDxBangkok
2014
Solo Exhibition, Ungrateful Records, WTF Gallery, Bangkok
2008
Curator, Elmgreen & Dragset Installation, National Railway of Thailand
2004
Initiator and organiser of the first Fête de la Musique in Thailand
(in collaboration with Alliance Française)
2009
Contestant, HP Space International Reality Show, Singapore
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Education
Bachelor of Arts in Visual Communication Design,
Silpakorn University (1996-2000)
High School
Ratwinit Bangkaeo School (1992-1996)
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